24 Best Etsy Research Tools Comparison (2024):The Most Comprehensive Analysis by an Experienced Etsy Seller

Last updated on December 30th, 2024 at 11:35 am

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Approaches to Etsy Research

There are two main approaches to identifying profitable Etsy trends.

• One approach is keyword research, which focuses on identifying keywords with high search volume and low competition.
• The other approach is product research, which involves identifying profitable products by analyzing various metrics.

In this article, I have assessed all major Etsy research tools based on a number of criteria, as listed below, to evaluate the robustness of these software programs in both keyword and product research. Accordingly, I have presented my conclusion to help you identify the best Etsy research tool.

My Testing Criteria

• Does the tool provide current metrics, such as average monthly search volume, click-through rates, and similar data for assessing current trends?
• Does the information provided appear to be accurate?
• Does the tool provide information on keyword seasonality?
• Is the price reasonable in comparison to other alternatives?
• Are there any additional unique features not offered by other alternatives?
• Does the tool generate relevant results for a specific keyword you entered?
• Does the tool generate long-tail keywords?
• Is the tool user-friendly?
• Is it specifically designed for Etsy, or is it a general keyword tool?

My Top 2 Picks

1. Everbee (Best Overall)
2. eRank (Best Budget)

1. Everbee (Best Overall)

Everbee is another popular Etsy research tool that offers both a browser extension and a website for product and keyword research. While eRank is more focused on keyword research, Everbee is best for analyzing listings in detail to identify profitable products or niches.

Key Features:

• Product Analytics: This feature generates a list of products related to a specific keyword and analyzes them for the following metrics:
  • Price
  • Monthly sales
  • Monthly revenue
  • Total sales
  • Reviews
  • Listing age
  • Favorites
  • Views
  • Category
  • Shop name, age, and total sales
  • Visibility score
  • Conversion rate
  • Total shop sales
  • Listing type, i.e., physical vs. Digital

Further, you have the option to apply filters to any of these metrics to look at specific products that meet your criteria. In fact, you can get as detailed as possible with these filters because you have the option to set minimum and maximum values for a number of metrics. As a result, this allows you to focus on specific products, for instance, listings that are relatively recent or products within a specific price range, helping you gain advanced insights into Etsy listings within your niche.

Shop Analyzer: You can analyze any Etsy shop for the following metrics:

• Total sales
• Total revenue
• Monthly sales
• Monthly revenue
• Shop age
• Shop review score
• Total reviews received
• Total favorites received
• Currency
• Location
• Category
• Total number of active listings
• Total number of digital listings
• Total views received
• Conversion rate
• Review rate

• Keyword Research: This feature generates a variety of related keywords for a specific keyword and displays their average search volumes and competition in terms of competing listings on Etsy. Additionally, this feature displays keyword scores for all related keywords, indicating how favorable a keyword is in terms of demand and competition. This feature can help identify keywords with high search volume and low competition. As a result, you can sell products related to these keywords.

• Listings Analyzer: This feature analyzes all listings in your shop for the following metrics:
  • Price
  • Monthly sales
  • Monthly revenue
  • Total sales
  • Reviews
  • Listing age
  • Favorites
  • Views
  • Category
  • Listing Type
  • Number of tags used
  • If it auto-renews
  • If it is customizable
  • If it is personalizable
  • If it has variations
  • If it is available
  • Minimum processing time
  • Placement of listing
  • Shipment Source
  • Title Character Count
  • When the product was made
  • Who made the product
  • Shop age
  • Visibility score
  • Conversion rate
  • Total shop sales

Additionally, you can perform targeted research by applying filters to any of the above criteria in order to discover new product ideas for your Etsy shop.

E-mail Marketing: Everbee offers an extensive e-mail marketing tool, which offers the following features:

• Free landing page to join the mailing list.
• Automated emails to subscribers.
• Statistics, such as orders, clicks, opens, and revenue related to each e-mail.

Pros:

• Browser extension for real-time keyword and listing analysis.
• Long-tail keywords for in-depth research on a specific keyword.
• Option to apply filters to various metrics, including listing age, monthly revenue, monthly views, conversion rates, and a number of other criteria, allowing for focused product research.
• Provides a conversion rate for each listing, which is very useful to assess the profitability of a specific product.
• Provides average monthly search volume for keywords, useful for assessing current trends.
• User-friendly navigation and easy-to-understand metrics.
• Comprehensive e-mail marketing tool.
• Offers a personal subscriber page.

Cons:

• Should include metrics for keyword research. It should include metrics, such as sales trends, and keyword seasonality.

Offers a free plan: Visit Everbee to try for free.

2. eRank (Best Budget)

eRank is one of the best-known names among Etsy sellers. It is a web-based research tool that offers various features for identifying Etsy trends and performing niche research.

Key Features:

Keyword Research

• Keyword Analysis: The keyword tool generates a range of related keywords, including long-tail search phrases for a specific keyword entered into the search bar. This list of related search phrases is valuable for performing niche research. For instance, if you enter the keyword “wedding invitation” in the search bar, the tool will provide a list of related search phrases like “acrylic wedding invitation,” “digital wedding invitation,” and “passport wedding invitation.” These related keywords help in generating new product ideas within your niche. Each related keyword is analyzed for the following:
  • Average search volume per month
  • Etsy competition in terms of competing listings
  • Average clicks per month
  • Average click-through rate
  • Google searches per month
  • Google cost per click
  • Google competition score

Accordingly, you can identify profitable niches by looking at keywords with high search volume and low competition on Etsy. In addition, you can drill down on each related keyword further by clicking the ‘analyze’ button, which generates an additional list of relevant keywords.

• Keyword Seasonality: The search trend dashboard in eRank indicates the relative popularity of a specific keyword over the last 15 months. This helps identify the months when a keyword is in high demand versus the months when it experiences lower demand. If you are selling seasonal products, this information can certainly help you plan ahead of high-demand months.

• Regional Keyword Analysis: This feature shows the keyword analysis for the following countries and regions:
  • USA
  • Australia
  • Canada
  • Germany
  • EU
  • France
  • India
  • UK

This feature can be particularly useful during your research if your products are meant for a specific region or country.

Compare Keyword Tool lets you compare up to four keywords for metrics, such as competition, search volume clicks, and CTRs.

Product Research

• Product Analysis: This feature helps analyze the top 100 listings on Etsy related to a specific keyword for the following metrics:
  • Listing age
  • Total views
  • Daily views
  • Estimated sales
  • Price
  • Estimated revenue
  • Favorites received

Additionally, you have the option to sort products by any of the above metrics in order to help you with more specific product research. Overall, it can help you identify the best-selling products for a specific keyword.

Competitor Research

• Competitor Listings Tool: This tool offers insights into the pricing, tags, views, and processing time of any Etsy Shop’s recently updated listings.

Competitor Tags Tool: This tool offers insights into the competition, search volume, clicks, and CTRs for the tags used in any Etsy Shop’s recently updated listing.

Listing Research

• Listing Comparison: You can compare up to four Etsy listings for various metrics, such as daily views, conversion rates, total sales, tags used, and more. This can assist your product research by helping you identify products selling well on Etsy. The best way to use this feature is to identify the top Etsy sellers in your niche and compare their listings in order to identify the best-selling product.

Shop Insights

• Google Analytics Overview: You can link your eRank account to Google Analytics in order to gain advanced insights, such as keywords used by visitors and their countries and sites that direct traffic to your Etsy listings. Basically, this feature provides a valuable list of keywords visitors use to reach your products, helping you identify current and emerging search trends. Accordingly, you can make products based on these search trends.

Traffic Stats: This tool shows the following:

Keyword Analysis:

• Total visits a keyword has received
• Average rank of the keyword
• Traffic source (paid vs. organic)

Listing Analysis:

• Total visits a listing has received
• Date of visit
• Traffic source

Delivery Status Tool: With this tool, you can track shipments of your Etsy shop within a specified date range.

• Spotted on Etsy: This is a unique eRank feature. This dashboard displays your shop listings that appear on the first and second pages of the Etsy search and related keywords that rank these listings. Therefore, it helps you identify your best-performing products and related keywords that have boosted their rankings in search results. In essence, this feature provides valuable insights into winning keywords and products, enabling you to focus more on them in order to achieve higher rankings on Etsy. Additionally, you can add these winning keywords to your other applicable listings, if you didn’t use them initially, to improve their rankings as well.

• Tag Report: The analysis displays the following metrics for each tag used in your shop’s listings:
  • Tag occurrences
  • Average searches
  • Average clicks
  • Average CTR (click-through rate)
  • Etsy competition (in terms of competing listings in search results)
  • Keyword search trend over the last 15 months (i.e., keyword seasonality)
  • Google Searches

Essentially, this feature helps you evaluate the performance of each tag used in your shop. As a result, you can replace underperforming tags with more effective ones. For instance, you can replace tags with low average searches or high competition with those with higher search volume and lower competition.

Trends Insights

• Trend Buzz: This feature displays the most searched keywords, colors, materials, and styles, which help identify current broader search trends on Etsy.

• Monthly trends: It displays the most popular search terms for the most recent month, helping you identify trending keywords.

Browser Extension:

eRank offers a comprehensive free browser extension that displays the following metrics:

• Tags used in all the listings on any given Etsy page.
• Shops, their number of listings, and advertised listings on any given Etsy page.
• Keyword statistics, which are as follows:
  • Average searches,
  • Average clicks
  • Average CTR
  • Competing listings
  • Search trends over the last 15 months on Etsy, Google, Amazon, and eBay.
  • Searches by country

Pros:

• Comprehensive keyword and product analysis based on meaningful criteria.
• Displays current metrics like average monthly search volume and CTR (click-through rates) on both Etsy and Google and Google CPC (cost per click).
• Provides keyword seasonality.
• Displays the top 100 listings related to a specific keyword, helping you discover new product ideas.
• Interactive visualizations, such as sales maps and visitors by country, help identify trends by region.
• Google Analytics Dashboard provides advanced insights, such as keywords used by visitors, helping you gain a deeper understanding of user behavior and search trends.
• Identifies winning keywords that rank your listings on Etsy’s first or second pages.
• Budget-friendly plans, with the basic plan starting at $5.99 per month, which should meet most sellers’ needs.
• Easy-to-understand data and a user-friendly website.
• Browser extension provides comprehensive metrics.

Cons:

• Does not offer long-tail keywords.
• Inaccurate keyword statistics, such as the search volume.

Offers a free plan: Visit eRank to try for free.

3. Alura

Alura offers both web-based tools and a browser extension for keyword and product research on Etsy.

Key Features:

• Keyword Research: The keyword research tool analyzes a specific keyword for the following metrics:
  • Average monthly search volume
  • Competition in terms of competing listings on Etsy
  • Conversion rate
  • Performance score based on a rating scale of 0-100. The higher the score, the more desirable it is.
  • Search trend graph over the past year.

It also generates a list of similar keywords related to a specific keyword you entered. Each similar keyword is analyzed for the following metrics:

• Average monthly search volume.
• Percentage change in the search volume over the past 3 months (indicating the shift in popularity).
• Total number of sales for all listings using the keyword on Etsy.
• Competition in terms of competing listings on Etsy.
• Performance score based on a rating scale of 0-100. The higher the score, the better.
• Search trend graph over the past year (i.e., keyword seasonality).

In addition to the above metrics, there is a wide range of additional advanced metrics, such as conversion rate, Google indices, and Google CPC, that are available only in paid plans.

Furthermore, it generates a list of the top 187 listings related to the searched keyword. Each related listing is analyzed for the following metrics:

• Monthly Sales
• YTD Sales
• Monthly Sales Trend
• Revenue
• Listing Optimization Score, which indicates how well the listing is optimized for Etsy search.

In addition to the above metrics, there is a wide range of additional advanced metrics, such as monthly revenue, conversion rate, processing time, reviews, and review rate, that are available only in paid plans.

• Product Research: This tool offers a list of the top-selling products for a specific keyword entered into the search bar. For each product, it provides various stats, such as the price, favorites received, monthly sales, total sales, conversion rate, tags used, reviews, and profit margin. Additionally, it offers stats related to product specifications and delivery. Further, the tool offers various filters for performing focused product research. For instance, you can apply minimum and maximum values to a number of metrics in order to identify profitable products. These metrics are as below:
  • Total Sales
  • Total Revenue
  • Monthly Sales
  • Monthly Revenue
  • Price
  • Favorites
  • Listing age

Additionally, you can refine your product research by applying filters to the category, review score, item format (physical vs. digital), item type (handmade vs. vintage), item classification (finished product vs. supply or tool), shop name, and shop location.

Shop Research: The shop search feature allows you to explore Etsy shops by applying filters to the following:

• Category
• Sales
• Revenue
• Price
• Reviews
• Review score
• Shop
• Shop location

It also allows you to apply the maximum and minimum values to the majority of metrics stated above. Furthermore, you can analyze any Etsy shop for the following metrics:

• Total Sales
• Total Revenue
• Conversion Rate
• Monthly Sales
• Sales per Listing
• Average Price
• Listings
• Review Rate
• Shop Score
• Average Listing Quality Score

Last but not least, it also displays all listings for the searched shop and analyzes each listing for the following metrics:

• Monthly Sales
• YTD Sales
• Sales Trend
• Monthly Revenue
• Revenue
• Listing Quality Score

Research Saver: With this tool, you can save keywords, listings, and Etsy Shops for tracking purposes.

Listing Optimization: This tool offers optimization suggestions for your Etsy shop listings.

Customer Followups: With this tool, you can send orders and review follow-up emails at the click of a button.

AI Assistant: Using AI assistance, you can generate the following based on your text prompts:

• Title, Description & Tag
• Listing Title
• Listing Description
• Listing Tags
• Customer Responder Emails
• Review Responder Emails
• Pinterest Post Ideas
• Instagram Post Ideas
• Facebook Post Ideas
• Similar Product Ideas
• Shop Message to Buyers
• Feedback Request Message
• Shop Announcement Message
• Shop Name Ideas
• Shop Story
• Shop FAQs

Additionally, the following AI tools are also offered for your Etsy shop:

• Translator
• Grammar Checker
• Content Improver

Analytics Tool: This tool offers the following:

• Key stats related to your Etsy Shop including revenue, costs, and profit.
• Financial Reports for any period.
• Customer Report, which displays the amount spent, orders, average order value, reviews, and last order for each customer.
• Listing Report, which shows views, number of items sold, conversion rate, revenue, reviews, and status for each listing of your Etsy shop.

E-mail Marketing: This feature offers the following:

• Option to send automated and manual e-mails to customers.
• Personal Subscribe Page for your Etsy Shop.

Browser Extension: The browser extension provides a summary matrix of all listings appearing on an Etsy search page. The matrix displays the following metrics:

• Average Sales
• Average Revenue
• Average Price

Furthermore, it also provides data for each listing on an Etsy page. The metrics reported are as follows:

• Title
• Monthly Sales
• Sales Trend
• Monthly Revenue
• Revenue
• Listing Quality Score
• Price
• Category
• Shop

In addition to the above metrics, there is a wide range of additional advanced metrics, such as conversion rate, creation date, reviews, and tags, that are available only in paid plans.

These metrics can help you compare the relative performance of each listing on a specific page. Additionally, you can further drill down on each listing to access information relating to the financial performance stats, listing details, item specifications, delivery terms, and processing times.

Pros

• Offers a variety of filters in the product research tool to identify relevant products based on your niche.
• The keyword tool provides a large volume of similar keywords, including long-tail keywords, for in-depth keyword research.
• Displays keyword seasonality.
• User-friendly navigation.
• Provides easy-to-understand data.
• Provides current metrics like average monthly search volume and conversion rates for assessing current trends.
• Offers financial reports, customer reports, and listing reports for your Etsy shop.
• Offers a comprehensive browser extension to analyze listings and shops.
• Offers an email marketing tool and a personal subscriber page.
• Various AI assistance tools to help with listings, social media, e-mails, and shop information.
• Interactive graphics.

Cons:

• Paid plans are expensive, starting at $29.99 monthly.
• During the testing, inaccurate results were noted in the keyword research.
• Does not provide long-tail keywords which are very useful in niche research.
• During the testing, it was noted that the product list was incomplete as it did not capture all relevant products.

Offers a free plan: Visit Alura to try for free.

4. ProductFlint

ProductFlint has many features and interactive graphics for simplified keyword and product research.

Key Features:

• Keyword Finder: This feature analyzes a specific keyword for the following metrics:
  • Total Views
  • Total Favorites
  • Competing Listings
  • Competing Shops
  • Total Sales Number
  • Average Price
  • Total Sales Value
  • Percentage of Digital Listings
  • Average Listing Age
  • Average Views per Listing
  • Average Favorites per Listing
  • Recommendation calculated through views, sales, and competing listings.

• Similar Keywords: The keyword finder tool generates a list of similar keywords related to a specific keyword and analyzes them for the following metrics:
  • Total Views
  • Competing Listings
  • Sales
  • Average Price

It also provides a recommendation for each keyword based on the software’s internal calculation that factors in views, sales, and competing listings for that keyword.

Overall, the keyword finder tool can help you identify profitable keywords that can serve as a useful input for identifying the products to sell on Etsy.

• Analytics: This tool presents infographics showing a price and listing type (i.e., digital versus physical) breakdown of the top 200 listings for a specific keyword.

• Shop Analyzer: This feature analyzes any Etsy shop for the following metrics:
  • Shop’s Opening Year
  • Location
  • Active Listings
  • Average Review
  • Lifetime Sales Number
  • Lifetime Sales Value
  • Average Listing Price
  • Shop Favorites
  • Listing Favorites
  • Total Reviews
  • Percentage of Digital Listings

Additionally, it displays all the listings of the searched Etsy shop along with the following metrics:

• Price
• Sales Number
• Sales Value
• Views
• Favorites
• Age

• Listing Explorer: This tool analyzes any listing for the following metrics:
  • Listing price
  • Sales
  • Favorites
  • Total views
  • Revenue
  • Listing age
  • Tags
  • Listing type, i.e., digital or physical

Overall, the shop and listing analyzers can help with product research through various metrics.

Etsy Tag Generator: This tool generates relevant Etsy tags based on the product description.

Etsy Tag Extractor: This tool extracts tags from any Etsy listing.

Pros:

• Displays a usage recommendation for a specific keyword and all similar keywords based on the software’s internal analysis. This simplified feature can help identify profitable keywords based on recommendations.
• Easy-to-understand metrics for analyzing keywords and listings.
• Relatively inexpensive, with paid plans starting at $7.49 monthly. This amount gets lower to $4.99 monthly on the annual subscription.
• Etsy Tag Generator and Etsy Tag Extractor assist with finding the most relevant tags for your shop’s listings.

Cons:

• No metrics for assessing the current demand, such as average monthly search volume and conversion rates.
• List of similar keywords is limited. Also, it does not provide long-tail keywords.

Offers a free plan: Visit ProductFlint to try for free.

5. EHunt

EHunt is another Etsy research tool that offers both keyword and product analytics.

Key Features:

• Product Analytics: This tool provides a list of related products for a specific keyword. Further, you can apply filters to various metrics for focused product research. For instance, you can set minimum and maximum values for the following metrics in order to identify profitable products:
  • Price
  • Sales
  • Favorites
  • Reviews

In addition, you can apply the following filters to enhance your product research:

• Category
• Country
• Product type (e.g., vintage, handmade, digital, or customizable)
• Release time (e.g., last 30 days, 180 days, 1 year, or all time)
• Label (Etsy Pick and Star Seller)

The tool also provides data on weekly sales, total sales, total reviews, and total favorites for all listings.

Keyword Analysis Tool: This tool analyzes a specific keyword for the following metrics on a total and monthly basis:

• Competition, i.e., competing listings
• Views
• Favorites
• Sales
• Reviews
• Google Keyword Analysis showing Google Web Search and Google Shopping Search
• Sales Map showing keyword popularity across different countries.
• Google CPC
• Google PD

The tool generates a list of keywords related to the keyword entered into the search bar and analyzes them for the following metrics on a total and monthly basis:

• Competition
• Views
• Favorites
• Sales
• Reviews
• Performance Score

Furthermore, this feature also provides recommendation scores for related keywords, with a higher score indicating a stronger recommendation. It also generates infographics for pricing breakdown, sales ranking, country distribution, shipping time, and cost distribution.

Etsy Product Chart: This tool shows the best-selling and trending products in the last 7 days and 30 days for established and newly added products. You can filter these products by category. In addition to the category, you can also filter these products by the release date in the new trending products section.

Product Comparison: This tool lets you run a detailed comparison of up to 4 listings for a wide range of metrics as follows:

• Product Basic Information, such as product title, images and videos, price, product type, release date, shipping terms, etc.
• Product Tags
• Product Performance Stats: Total Sales, Total Revenue, Total Reviews, and Total Favorites.
• Shop Information: Shop Name, Shop Rating, Star Seller, Shop Country, and Shop Total Sales.

Etsy Category Analysis: This tool lets you explore any Etsy category in detail. It offers the following:

• Category Weekly Sales Hot Ranking
• Category Trends: Views, Favorites, Sales, and Reviews.
• Best-Selling Map shows countries where most sales are earned.
• Keywords Recommendation for the searched category.
• Popular Listings by Total Sales, Total Views, Total Reviews, and Total Favorites.

Amazon Handmade Products: This tool lets you analyze best-selling and trending products on Amazon Handmade, which can help with product ideas for your Etsy shop.

Etsy Inactive Products: This tool helps generate inactive products based on a keyword, tags, listing, and shop URL to help find hidden niches.

Etsy Best Seller Ranking: This page provides the best-selling products in the last 30 days, 180 days, 1 year, and all time. You can filter the best-selling products by category as well.

• Batch Keyword Analysis: This feature lets you compare up to 100 keywords for the metrics mentioned above.

• Keyword Tracking: This feature lets you add keywords to the tracking list, which monitors keywords for overall competition, total views, favorites, and sales.

Shop Database Tool: This tool analyzes any Etsy Shop for the following metrics:

• Total Sales
• Total Favorites
• Total Reviews
• Review Rate
• Data Trends, i.e., weekly and total sales.
• Popular Tags

Furthermore, it also presents the Top 100 Best-selling Products analysis for the searched shop using a variety of infographics showing sales ranking, popular product category, price distribution, product type distribution, and shipping time distribution.

Etsy Store Ranking: This page displays the best-selling and rising shops in the last 7 days and 30 days for established and newly added shops from the last year. You can filter these shops by country and category.

Etsy Inactive Shops: With this tool, you can explore inactive shops to find hidden niches.

Listing Optimizer: This tool leverages AI to generate SEO-friendly product titles and descriptions based on a keyword or product URL.

Listing Audit: This tool offers suggestions based on the detailed audit of the title, description, tags, category, image count, and shipping terms.

AI Background Editor: With this tool, you can remove the background in an image. You can also add a background to a subject based on a text prompt.

Data Tracking: This tool lets you add keywords, products, and shops for performance-tracking purposes.

• Browser Extension: The extension offers the following features:
  • Batch analysis analyzes listings on any Etsy search page and displays metrics such as average price, average total sales, average 7-day sales, average reviews, and average favorites based on the analyzed listings.
  • Shop Analysis analyzes any shop and provides a metrics summary that displays reviews, sales, favorites, best sellers, new products, inactive products, data trends, popular tags, and popular categories.
  • Listing Analysis displays metrics such as total sales, weekly sales, favorites, and listing dates on the face of each listing’s thumbnail of any Etsy shop.

Pros:

• Budget-friendly pricing of the basic plan at only $3.99.
• Browser extension for real-time analysis of listings and shops.

Cons:

• Irrelevant data in related product and keyword results makes it challenging to identify the right keywords and products.
• No metrics for assessing the current demand, such as average monthly search volume and conversion rates.

Offers a free plan: Visit EtsyHunt to try it for Free.

6. Koalanda

Koalanda is an Etsy research tool that offers both product and keyword research features.

Key Features:

• Keyword Tool: This tool analyzes a specific keyword and a list of related keywords for the following metrics:
  • Relevance: Shows how relevant a related keyword is to the entered keyword on a scale of 0-100. The higher the score, the more relevant it is.
  • Search Score: Indicates the relative popularity of keywords on a scale of 0-100.
  • Score Trend: Displays the seasonality of a keyword based on search trends for each month over the last year.
  • Competition: Indicates competition in terms of competing listings on Etsy.
  • Related Listings: This feature analyzes the related listings for a specific keyword for the following metrics:
    • Total views received
    • Total favorites received
    • Price
  • Related Shops: This tool lists shops that sell items related to the searched keyword. You can analyze these shops for Total Sales, 30-day Sales, and Listings.

Trending Keywords: This tool displays trending keywords and their Search Score, Score Trend, and Competition. You can filter these keywords by category and set the maximum and minimum values for competition.

• Keyword Comparison: This feature allows you to compare multiple keywords for Search Score, Score Trend, and Competition.

Keyword Lists: This tool lets you add multiple keyword lists for tracking purposes.

Keyword Tool History: With this tool, you can access your keyword search history and view the Search Score, Score Trend, Competition, and Search Time for each keyword.

Product Research: This feature offers the following tools:

Trending Listing: This tool analyzes trending listings on Etsy for the following metrics:

• 1-day Sales
• 30-day Sales
• Total Views
• Price

Listing Inspector: With this tool, you can analyze any listing for the following metrics:

• Views
• 30-day Sales
• Price
• Favorites
• Creation Date
• Renewal Date
• Images Count
• Tags
• Details
• Daily Sales Graph for the last 30 days

Competition Research: This feature offers the following tools:

Shop Explorer: With this tool, you can explore top shops. You can sort these shops by the following metrics:

• Total Sales
• 1-day Sales
• 30-day Sales
• Listings
• Admirers
• Opening Date

Furthermore, you can also filter these shops by country and category.

Shop Inspector: With this tool, you can analyze any Etsy shop for the following metrics:

• Total Sales
• 30-day Sales
• Listings
• Average Price
• Global Rank
• 30-day Global Rank
• Global Rank and Country Rank in Total Sales, 30-day Sales, and Listings Category.
• Keywords used and their Search Score, Score Trend, Competition, and Listings.
• Listings and their Total Views, 30-day Sales, Favorites, and Prices.
• 30-day Sales Graph

Shop Lists: With this tool, you can create a Shop List and add shops (only 3 in the free version and unlimited in the paid version) to the list and track them for various metrics, which are Total Sales, 30-day Sales, 7-day Sales, Listings, and Opening Date.

Pros:

• Displays search trends (i.e., seasonality) for related keywords.
• Provides 1-day and 30-day sale data for listings.

Cons:

• It takes time to interpret the metrics to identify profitable niches.
• Metrics like average monthly search volume, conversion rates, cost-per-clicks, and click-through rates for assessing current trends are not provided.
• No long-tail keywords.

Offers a free plan: Visit Koalanda to try for free.

7. Marmalead

Marmalead is another Etsy research tool mostly focused on keyword research to identify Etsy trends.

Key Features:

• Keyword Tool: Analyzes a specific keyword and similar search phrases for:
  • Average searches per month,
  • Engagement, and
  • Etsy competition in terms of competing listings.
• Indicates keyword seasonality.
• Keyword Comparison: This feature allows you to compare up to 4 keywords for metrics such as searches, engagement, competition, and price range.

Pros:

• Easy-to-understand interactive infographics.
• Unique customer voice feature that summarizes customers’ preferences by analyzing customer reviews from related Etsy listings.
• Displays keyword seasonality.

Cons:

• Relatively expensive if you want a monthly plan, which is priced at 19.99 USD per month.
• Limited keyword and product research compared to other alternatives.

Offers a 14-day free trial: Visit Marmalead to try.

8. Sales Samurai

Sales Samurai offers both web-based tools and a browser extension to perform product and keyword research. Additionally, it provides metrics for both Etsy and Google.

Key Features:

• Keyword Research: The keyword tool generates a list of trending related keywords on both Etsy and Google for a specific keyword and analyzes them for the following metrics:
  • Search volume
  • Click-through rate (CTR), and
  • Competition

• Listing Tracker: This feature analyzes any listing for several key metrics, including monthly views, likes, and tags used. Additionally, it indicates the search volume and click-through rate for these tags.

• Browser Extension: This extension generates search volume data for the list of top search phrases for a specific keyword entered into the Etsy search bar.

Pros:

• Unlimited searches.
• Browser extension to quickly scan search volume.
• Easy to navigate and user-friendly.

Cons:

• Sometimes slow in generating search results.
• No sales and revenue data for the analyzed listings.
• No data on keyword seasonality.

Offers a 3-day free trial: Visit Sales Samurai to try.

9. Keyword Tool Dominator

Keyword Tool Dominator offers a free keyword research tool for Etsy with 2 daily keyword searches in a 24-hour period.

Key Features:

• Keyword Research: The keyword tool generates a list of long-tail Etsy search phrases and analyzes them for the following metrics:
  • Relative popularity
  • Engagement represented by a score.
  • Relative difficulty in terms of competition categorized as high, medium, and low.

• Regional Analysis: The tool shows keyword data for the following countries:
  • USA
  • Australia
  • Canada
  • France
  • Germany
  • United Kingdom

Pros:

• Provides long-tail keywords to identify Etsy search trends.
• Offers keyword research data for other platforms, such as Amazon, Walmart, Google, and Home Depot, with all-inclusive one-time payment plans priced at $68 and $88, depending on the type of plan.

Cons:

• Not a comprehensive Etsy research tool. Limited keyword analysis and no product analysis.
• Relatively expensive with a monthly plan starting at $28 a month. However, the plan covers research data for other platforms as well, such as Amazon, Walmart, Google, and Home Depot.

Offers a free plan: Visit Keyword Tool Dominator to try it for free.

10. Keysearch

Keysearch offers a free, one-month limited trial plan. It has a keyword research tool that provides Etsy-suggested search trends.

Key Features:

Keyword Research: The tool provides a list of related keywords for a specific keyword and analyzes them for the following metrics:

• Average Search Volume
• Cost per click (CPC) and pay per click (PPC)
• Competition score

The tool also displays the seasonality of a keyword. Additionally, it displays top-ranking pages on Google and provides long-tail keywords related to a specific keyword you enter.

Pros:

• Keyword metrics are easy to interpret.
• Indicates keyword seasonality.

Cons:

• No free version. Limited 1-month trial plan.
• Relatively expensive, with the starter plan priced at $24 a month.
• Not a comprehensive Etsy research tool.

Offers a limited trial plan: Visit Keysearch to try it for free.

11. Mangools

Mangools offers a limited free plan. Its KWFinder tool generates a list of related long-tail keywords focused on Google searches that are analyzed for the following metrics:

• Search Volume Trend
• Search Volume
• Cost per click (CPC) and pay per click (PPC)
• Keyword Difficulty

Additionally, it provides top-ranking Google pages related to a specific keyword you entered. It offers the following features:

• Easy-to-interpret keyword research data.
• Simplified analysis.
• Displays search volume trends and seasonality of related keywords.
• Long-tail keywords can improve organic traffic for Etsy listings.

Offers a Free Plan: Visit Mangools to try it for free.

12. Ahrefs

Ahrefs offers a completely free keyword explorer. This tool generates a list of long-tail keywords and indicates their keyword difficulty and search volume. The analysis can be done for Google, YouTube, Amazon, and Bing. Though not Etsy-specific, this tool can be used to generate new product and keyword ideas for your Etsy shop based on search trends on other platforms.

Completely free tool: Visit Ahrefs to try.

13. WordStream by LocalIQ

WorStream also offers a free keyword explorer tool. The tool generates a list of related keywords and analyzes them for monthly Google search volume, bid range, and overall competition. This tool can also be used to perform keyword research for Etsy.

Completely free tool: Visit Wordstream to try.

14. Google Keyword Planner

Google Keyword Planner is a free keyword research tool. The tool generates a list of related Google search phrases for a specific keyword and analyzes them for the following metrics:

• Average Monthly Searches
• Three-month Change
• Year-over-Year Change
• Competition
• Bid Range

Therefore, this tool can be used to supplement your Etsy research.

Completely free tool: Visit Google Keyword Planner to try.

15. Keyword Surfer

Keyword Surfer offers a free web extension that analyzes a Google search term for monthly search volume and cost per click (CPC). Additionally, it generates a list of related keywords along with their corresponding monthly search volume. Thus, this extension can be used to supplement your Etsy research.

Completely free extension: Visit Keyword Surfer to download the extension.

16. Answer the Public

Answer the Public offers a free version that allows 3 searches per day. It summarizes the questions asked on Google related to a specific keyword you entered. Additionally, it sorts related auto-complete search phrases by the first alphabet of the word that follows a specific keyword. This tool can also provide valuable insights for your Etsy shop.

Offers a limited free plan: Visit Answer the Public to try for free.

17. Soovle

Soovle is a free web-based keyword research tool that generates a list of search phrases related to a specific keyword for the following platforms:

• Google
• Youtube
• Amazon
• Yahoo
• Bing

Essentially, the tool can be used to perform keyword research for your Etsy Shop by scanning related search phrases across multiple platforms.

Completely free tool: Visit Soovle to try.

18. Keyword Sheeter

Keyword Sheeter is a free keyword tool that generates an endless list of search phrases related to a specific keyword. Therefore, it can serve as a useful tool for generating keyword and product ideas for your Etsy shop.

Completely free tool: Visit keyword sheeter to try.

19. Semrush Keyword Magic Tool

Semrush Keyword Magic Tool offers a free keyword research feature. This tool analyzes a list of related keywords for the following metrics:

• User Intent
• Average Monthly Searches
• Keyword Difficulty
• Cost per Click (CPC)

Overall, this tool can be used to generate new keywords and product ideas for your Etsy shop.

Completely free tool: Visit Semrush to try it for free.

20. The Reddit Keyword Research Tool

The Reddit Keyword Research Tool is a free resource that shows related keywords searched on Reddit for a specific keyword entered into the search bar and their monthly search volume. Additionally, you have the option to view Google results showing Reddit discussions related to the keyword you entered by clicking on the context button against each related search phrase. In essence, this tool can provide additional insights during your research.

Completely free tool: Visit the Reddit Keyword Research tool to try.

21. Ubersuggest Keyword Ideas Tool

Ubersuggest Keyword Ideas Tool offers a free keyword research tool. It analyzes relevant related keywords for their monthly search volume, cost per click (CPC), and keyword difficulty. These metrics can help with your Etsy keyword research.

Offers a free plan: Visit Ubersuggest Keyword tool to try it for free.

22. Moz Keyword Explorer

The Moz Keyword Explorer tool is an advanced SEO tool used to find related keyword data and top-ranking Google pages for a specific keyword. It analyzes a specific keyword for overall difficulty, organic click-through rate (CTR), and priority. The tool offers a free 30-day trial; however, the paid version can be relatively expensive, with the starter plan priced at $49/month due to its vast and advanced SEO database.

Offer a free 30-day trial: Visit Moz Keyword Explorer to try for Free.

23. Google Trends

Google Trends can also help analyze the popularity trend of a specific keyword worldwide or at a specific country level. These trends can be analyzed for various timeframes, including the past hour, past day, past 7 days, past 30 days, past 90 days, past 5 years, 2004-present, or any custom time range. Furthermore, you can also compare multiple keywords for these trends. Additionally, the tool generates related search phrases related to a specific keyword entered by you. Therefore, this tool can be useful for conducting your Etsy product and keyword research.

Completely free tool: Visit Google Trends to try.

24. Keywords Everywhere

Keywords Everywhere is a browser extension that analyzes a specific keyword entered into the Google search bar for SEO difficulty and trend data. It also provides data for related keywords and long-tail keywords, along with their monthly search volume, cost per click (CPC), competition score, and search trends. Notably, it doesn’t offer free or trial plans, nor does it have monthly plans. However, their plans start at a relatively inexpensive price of $15 annually.

Paid tool: Visit Keywords Everywhere to try.

You might also want to read my article on How to find a profitable niche on Etsy?

Written by Kash C. The author has experience selling on Etsy.